Education · Visual identity

Evento Programando un Viaje PAI - Javeriana Cali

A visual identity for an educational event at Javeriana Cali, covering a logo, color palette, typography and applications across media.

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Preview of Evento Programando un Viaje PAI - Javeriana Cali
Evento Programando un Viaje PAI - Javeriana Cali · Design and visual communication

01 / Context

The visual objective

Give the Programando un Viaje educational event a recognizable identity and a consistent visual language across media.

02 / Approach

A visual identity system

The identity brings together a logo, color palette and typography as the foundation for the event’s communication materials.

Design deliverables

Logo and color

Core identity elements that make the event recognizable and unify its materials.

Typography and applications

A shared typographic language and identity applications across different media.

Creative tools

The tools used to bring this project to life.

  • Illustrator Vector illustration
  • Photoshop Image editing
  • Figma Interface design